Strategic Marketing MSc/PGDip/PGCert
Sharpen your technical and artistic skills for a career in animation and 3D animation for games
On our course you will develop as an artist working with 3D software. The course framework includes project based collaborations and integrated workshops that are designed to develop observational drawing and technological skills essential to 3D computer animation production and computer games. This interdisciplinary approach combines a critical arts education with specialist knowledge in 3D technology and workflows. In the first year you will attend lectures and workshops in the fundamental principles of animation and storytelling, alongside intensive workshops in Environment and Character design, Virtual Reality design, Z-Brush sculpting and even 3-D printing. The second year uses this interdisciplinary foundation to explore specialist workflows while retaining an experimental, playful and collaborative atmosphere. This includes a series of short intensive projects where you will be introduced to the latest industry standard techniques (e.g. modern asset workflows, Physically Based Shading, GPU Rendering, Dynamics). Briefs are studio orientated and supported by both your lecturers and specialist technical tutors. This practical curriculum is interwoven with lectures and seminars that address the historical and cultural background to animation, games and digital culture. In the final year of study, students are given the opportunity to specialise in a wide variety of disciplines such as Character Art, Environment Art, Game Development, 3D Character Animation, Rigging, Lighting / Rendering and Concept Art . There is a strong focus on producing an outstanding portfolio of work, tailored to your individual strengths and artistic temperament.